What Women Want!

Ya...like I really understand what women want! :-)

I received an email a few days ago and it talked about where the fitness industry is going in 2008. It talked about aerobics is out and strength training is in. It also talked about kettlebells and hard core training and how it is on the rise.

All this has an effect on my business, but honestly, I really don’t care. I am not a trendy type of trainer and HPC, Inc. isn’t a trendy type of company. Although all of us study training and its effects on the human body on a daily basis, we know what works and works well. The proof is in our clients.

The most interesting thing about this email was the new wave of training for women. It is called strength training. The so called experts are now saying that women should train the same as men. DA!

Let’s put this as simple as possible. Men have muscle, women have muscle. To become lean and muscular, you must resistance train and consume a calorie restricted diet. If a man does this with some adjustments to his diet, his muscles will grow and his body fat will reduce. If a woman does this, she’ll develop muscle and her body fat will reduce.

Can a woman develop bulky muscles like a man? NO! So why should a woman train any differently than a man? They shouldn't! Granted, the weights they are lifting will be different, but nothing else. The experts are right!

Here is a basic physiology lesson. To develop big muscles, you must lift heavy weights performing medium to high reps, your calorie intake must be very high and your routine usually is split into specific body parts. It's the program body builders have been using for years...

To build strength, you lift heavy weight performing low reps, working specific exercises.

OK ...So how is your training different from other types of training?

The system of training that we use is designed to build muscle and decrease body fat, be it man or woman. It's called high frequency training.

We train the total body 2-3 times per week. We perform multi joint and combination exercises utilizing medium to heavy weights with a rep range from 5-10 reps. We never sacrifice form for the amount of weight lifted. We also use a variety of different of implements as well as varied rest periods. We burn mucho calories during the workout, so your body is busy replenishing the muscles throughout the day. We increase your metabolism the other 23 hours of the day. Increases in metabolism, you burn more stored calories (fat) you get leaner and stronger.

Allow me to share with you what some of our ladies can do.
We have women who can do unassisted pull-ups, ranging from the ages of 30-50.
We have a 81 year old client who trains with 50 year olds and she keeps up. Her workout is varied to some degree with various exercises and for various reasons, but that is normal.
We are experienced enough to make those adaptations.

We have numerous ladies who can do 10 plus push-ups. None of these on the knees kind of push ups!

Most our female clients who have been with us for more than 6 months can perform 50 prisoner or Hindu squats non stop. If you don’t think that is hard, give it a try.

I know I am bragging a little, but these ladies work hard and I'm proud of their determination. Yes, I said it, it is very hard work! They sweat, grunt, and yell sometimes (usually at me), plus they are consistent, dedicated and results driven, I am very proud of the ladies who we are fortunate to train.

The results these ladies have had are phenomenal. Many have transformed their bodies and many more will in the coming months and years. The bottom line is this. If you want results, you have to work hard.

Aerobics is out; rubber coated Barbie bells are out, machine workouts are out, and fru fru training is out.

If you want results, train with our system of training. We are going to release our training system to the general public in 2008. Our first E-Book will be released in early February, entitled The New Rules of Fat Loss.

If you want a copy, please contact me. This is a great primer for those who can’t find the time to hit the gym, trust me this E-Book is for you!

We are also planning on releasing a cook book as well. As a colleague of mine once said, "90 percent of abs are made in the kitchen."

So set your health, fitness and performance goals for 2008 and make this the best year ever. Remember, NO EXCUSES! JUST RESULTS! Train hard and smart.

Til next time....